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Leading Provider of 24/7 Live-In Care

Your Trusted Local Home Care Provider

About Our Staff

Home Care Assistance of [hca_city] was founded in 2008 with a commitment to the health and well-being of our clients and Caregivers. The management team of the business has many years of business experience, professional health certification and the passion to put their clients’ needs before their own


Rick Cohen


Rick brings 25+ years of retail management experience and 10+ years of corporate human resource experience. He takes most of the client inquiries and oversees the day to day operations of the company. Rick is actively involved in driving Caregiver quality assurance, case management, advertising, marketing and public relations as well as business development.


Jenni Cialdini, CSW

(Client Care Manager)

Jenni comes to HCA with 15 + years experience in various senior care facilities and service organizations. It was while working at a Skilled Facility that Jenni found the best care was preventative care in the home. She brings her knowledge of senior care and patient care to Home Care Assistance in the hope of helping people stay in their home. She focuses on conducting in-depth client assessments and providing ongoing care management which includes continual communications with Clients, families, and Caregivers. “I am honored to be a part of this dynamic team and helping serve the senior community as a part of the Home Care Assistance family”


Tiffany Kossow

(Staffing Manager)

“Home Care Assistance always wants to be sure that our clients are pleased with our carefully selected Caregivers so when we can, we invite our clients to interview our Caregivers in advance. I assist Cheri Rasmussen, our Client Services Director, in monitoring our Caregivers to make sure they deliver the proper care. In addition, I also insure that our “We Will Be There” guarantee is honored. We are on call 24/7, so if a Caregiver calls in sick, no matter the hour, it will probably be me who will get on the phone to fill the assignment with a qualified, experienced substitute so our client won’t be left wondering, “Where’s my Caregiver?.”


Terry Fetherston

(Office Manager)

Terry assists with many behind-the-scenes activities including recruitment, training, and retention of Caregivers. She also ensures that qualified Caregivers with the necessary skills and personalities are ready at a moments notice to assist our clients.


Cindy Deck

(Business Development)

Cindy, who is originally from Bethesda, MD, moved to Milwaukee with her husband and two son’s five years ago. She is very passionate about senior care and very involved in the community. Cindy leads HCA’s business development and marketing initiatives with a keen eye to increase awareness of Home Care Assistance and its services throughout southeast Wisconsin as well as speaking to seniors and their families about the emotional decisions placed on them as they age.

Cindy’s passion for helping seniors maintain their independence and promoting healthy longevity is one of the main reasons she decided to join Home Care Assistance of Wisconsin. “Having been a caregiver for a wonderful 90 year old woman and interacting with home care companies to care for my aging parents, I have come to recognize differentiating factors between good and great agencies,” said Cindy. “From the moment I went on the Home Care Assistance website, I could see they were among the upper echelon of home care companies in the country. The education they provide for their caregivers and the special attention they give to their clients is not common in the unregulated home care industry. HCA’s online university for caregivers features courses with extensive training in many areas including healthy cooking, memory loss training, and even geriatric exercises…all things vital to optimal senior care and healthy aging”.


Heather McCabe

(Staffing Assistant)

Heather joined the Home Care Assistance team in April, 2013 as the Staffing Assistant. Heather brings with her a background in social work and experience working as a caregiver and as a program supervisor supporting individuals with developmental disabilities. Heather is passionate in helping others succeed and supports HCA’s mission to change the way the world ages. Heather works closely with Tiffany to meet all caregiver scheduling needs, helps bring new highly qualified caregivers on board, and assists caregivers in completing elective Home Care Assistance University courses and credits to further their education. Heather is excited to support our caregivers and clients and looks forward to helping our caregivers continue to succeed in their roles.